Your questions

Frequently asked questions.

From promotional films to product photography, and from social media videos to delivery, here are clear answers to the questions clients ask us most.

About Karahasanoğlu Medya

Who is Karahasanoğlu Medya?

Karahasanoğlu Medya is a video production and photography studio based in Beykoz, Istanbul, founded by Ali Rıza Karahasanoğlu. One team takes a brand’s story from the first idea to the final delivery: promotional films, commercials, photo shoots, post-production, digital services and brand strategy under one roof.

What services does Karahasanoğlu Medya offer?

Karahasanoğlu Medya works in three areas: Production, Digital and Strategy. Production covers brand, product and corporate films, commercials, event filming, photography, editing, colour grading, VFX and music production. Digital covers web design, SEO, social media management and e-commerce; Strategy covers brand positioning, content planning and project management.

Why choose Karahasanoğlu Medya as your production company in Istanbul?

Because you get strategy, filming and publishing from one team, with one person responsible. We shape the idea with you, shoot with professional cinema equipment, finish the film in the edit and the grade, and then publish it on the right channels. The result looks premium and delivers measurable results, which is why many organisations and brands work with us.

Which brands have you worked with?

We have worked with many organisations and brands, including Radisson Blu, Kalyon Holding, Arçelik, Helly Hansen, Beykoz Municipality, the Cyber Security Federation and Reis Kuyumculuk. You can see them in the “Brands that trust us” section on our homepage.

Do you film outside Istanbul and abroad?

Yes. We are based in Istanbul and also film in other cities across Turkey and abroad, so international brands can work with us both in Istanbul and on location. For these projects we plan travel, equipment logistics, accommodation and meals per project and list them clearly and separately in the quote.

Promotional films and commercials

What is a promotional film and what does it do for my brand?

A promotional film tells the story of a brand, product or organisation in a short, compelling video. People remember a brand far better by watching than by reading; a good promotional film builds trust, keeps visitors watching longer on your website and social media, and speaks for your brand in sales and investor meetings.

What is the difference between a promotional film and a commercial?

A promotional film presents the brand or company as a whole, while a commercial focuses on selling a specific product or campaign. A promotional film is usually longer and is used on websites, in presentations and at trade fairs; a commercial is short, built around a single message and made for TV, YouTube or social media ads.

How long should a corporate video be?

For websites and presentations, 1 to 3 minutes is ideal for most companies. Viewers decide in the first few seconds whether to keep watching, so cutting 15 to 60 second versions of the same film for social media gives the best results. We decide the length together based on where the film will be shown.

How much does a corporate video or promotional film cost?

The price depends on the number of shooting days, crew size, locations and cast, the equipment used, and post-production work such as editing, animation and music. Every project is different, so instead of a fixed package we prepare a clear, itemised quote after a short call..

How long does it take to make a promotional film?

After the shoot, editing and colour grading usually take between 2-3 days and one week. Projects that need animation, visual effects or extensive post-production can take longer; after the discovery call we give you a clear delivery schedule for your project.

Do you write the concept and the script?

Yes, we develop the concept and write the script. We listen to your brand, your audience and the purpose of the film, then develop the idea and present the script and shooting plan for your approval. If you prefer, we can also shoot from your own script.

What are the stages of video production?

Video production has three stages: pre-production, production and post-production. In pre-production we plan the concept, script, locations and cast; in production we shoot; in post-production we prepare the film for release with editing, colour grading, sound, music and visual effects.

What is post-production?

Post-production is all the work that prepares a film for release after the shoot. Editing, colour grading, sound clean-up and mixing, music, motion graphics, subtitles and visual effects (VFX) all happen at this stage; post-production shapes the quality of a film as much as the shoot itself.

What equipment do you use on shoots?

We work with professional cinema cameras, cinema lenses, lighting kits, gimbals, dollies and audio recording equipment. We choose the kit to suit each project, so the footage looks sharp and cinematic on a big screen and on social media alike.

Photography

Why is professional product photography important?

Online shoppers cannot touch the product, so they decide largely from the photos. Product photos shot with the right lighting and detail build trust, reduce returns and increase conversions on e-commerce sites, marketplaces and in ads.

What types of photo shoots do you offer?

We shoot product, advertising and campaign, corporate portrait, food and drink, and interior and venue photography. From white-background e-commerce shots to concept campaign images, and from executive headshots to hotel and restaurant shoots, we plan every job around the brand’s visual language.

Where do corporate headshot sessions take place?

We can shoot corporate portraits in your office or in a suitable studio setting. Because we bring our own lighting and backdrops, your team is photographed quickly, with a consistent look and without leaving work; the photos are delivered ready for your website, LinkedIn and the press.

Social media and digital

Do you produce video content for social media?

Yes. We create vertical, short videos for Instagram Reels, TikTok and YouTube Shorts that grab attention in the first second. From a single shoot day we produce both the main film and a month of social media content, so your budget goes further.

How long should Reels and TikTok videos be?

For most brands, 15 to 30 seconds works best. What matters more than the length is the first 2-3 seconds, when viewers decide whether to keep scrolling. That is why we put the message first and add subtitles so the video works with the sound off.

Do you offer social media management?

Yes. We prepare the content plan, produce the photos and videos, publish posts regularly and manage conversations with followers. Every month we share clear reports on what is working and update the plan based on the results. Our monthly packages can also include ad management; the ad budget itself is always paid separately.

Does video content help my brand show up on Google and in AI search?

Yes. Google shows videos separately in search results, and YouTube is one of the most used search engines in the world. Videos published with the right title, description, subtitles and structured data make your brand more visible both on Google and in the sources cited by AI assistants such as ChatGPT and Gemini.

Do you also design websites?

Yes. We design and build fast websites that look flawless on phones and are ready for Google and AI search. Because we produce the site’s photos and videos ourselves, the design and the content speak the same visual language.

Process and delivery

How do we get started?

Just reach us on WhatsApp, by phone, by email or through the contact form. In a short discovery call we listen to what you need, then prepare a quote with the concept, the schedule and an itemised price; once you approve it, we start pre-production.

In which formats are the videos delivered?

We deliver videos in high resolution and in the right format for every platform they will appear on: horizontal for websites and YouTube, vertical for Reels, TikTok and Shorts, and square versions if needed. For TV or outdoor screens we follow the required technical specifications.

Are revisions included?

Yes, a reasonable number of revisions is included. We present the edit to you and refine it based on your feedback. If you are not yet sure exactly what you want, we move the project forward step by step with your approval at each stage, so the result matches your expectations and the process stays clear for both sides.

Is the music in your films copyright-free?

You will not run into copyright problems. We use music licensed from paid music platforms we subscribe to, so your video can be published on YouTube and social media with peace of mind. If you like, we can also compose original music for your brand in our own music studio with our arrangers; this is planned and priced as a separate project.

Who owns the rights to the footage?

Karahasanoğlu Medya is the producer and author of the films and photos, and you receive unlimited-term usage rights to the delivered work. As required by Turkish Law No. 5846 on Intellectual and Artistic Works, we list these rights one by one in a written contract, so you can use your content on your website, social media, ads and in the press with no time limit.

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